More Networking

This article was published in Spanish on linkedIn on November 15, 2016. The link to Dani Montes' short film 'Yo tb tq' (ILUT) has been updated and now points to a version of the video subtitled in English and Spanish.

This (Carrie Strangis, CRC's photo) was shown to me a few days ago after the photo received a “like” by Suresh Parimi. I contacted Suresh on linkedIn last September after I "liked" an article published by him in the Software Engineering group. Since then, we have hardly shared any comments.

Maybe it's a known technique but I've never seen it before. I commented to Lara Fernández what Carrie was doing and, after a brief conversation by mail, she suggested that I publish it. Here it is.

For me, the novelty is that it is the first time I see Linkedin used in an "active" way, to call it somehow.

What I mean is that, in addition to uploading her resume and waiting for it to be read and arousing interest (which would be a "passive" or "static" approach), Carrie uploaded an update that included her photo and a brief message (albeit a quite generic message) and, in just over 15 days, she received over 1600 visits.

It looked to me just like what Lara had told us at the Networking seminar. It is true that in this case the media is digital and the scene is global - although Carrie has a very specific geographical area - but the relevant ideas are the same.

Due to the limitations of written language, I do not think it can replace "face-to-face conversation" (see short on communication 'Yo tb tq', (ILUT), for example) but, in my opinion, it can still be considered to be a very powerful tool.

I want to thank both Carol G. for her revision of this text, and Kim Johnson for the transcription of the ‘Yo tb tq’ video english subtitles.

Switchfoot (Dark horses, Vice Verses) has collaborated in an involuntary but decisive way in the writing of this post. (Dark horse: Horse who wins a race although no one expected it to).

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Picture: Anna Karenina, Laurie Sparham / Focus Features